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A rare glimpse into Seeto Kui’s early days, capturing the hard work and vision that laid the groundwork for decades of success.
This image from 70 years ago showcases the dedication and craftsmanship that have defined Seeto Kui for generations.
A timeless moment in history, reflecting the perseverance and passion that shaped Seeto Kui into the company it is today.
We offer a range of solutions tailored to your needs.
Mainland Plumbing and Hardware Supplies is your go-to destination for building materials, plumbing essentials, and electrical fittings, catering to all markets through our flagship store.
Seeto Kui specializes in importing, distributing, and retailing a wide range of products from leading local and global brands, delivering quality and reliability to our customers.
Discover a wide range of office products, stationery, computer supplies, and furniture for businesses and homes at Seeto Kui Stationery stores. we offer everything you need to create a well-equipped and comfortable workspace
Discover grocery essentials, fresh produce, bakery items, and more at our flagship supermarkets. Foodmart, Seeto Kui Hypermarket, and Express Mart retail stores conveniently located in Lae and Port Moresby.
Seeto Kui (Holdings) Ltd. embodies the spirit of resilience, innovation, and community commitment in Papua New Guinea. From its modest inception with a single trade store, the company has evolved into a multi-million Kina enterprise, impacting thousands of lives and contributing significantly to the nation's growth.
A journey from 100 Pounds to a multi-million Kina business.
Seeto Kui (Holdings) Ltd. embodies the spirit of resilience, innovation, and community commitment in Papua New Guinea. From its modest inception with a single trade store, the company has evolved into a multi-million Kina enterprise, impacting thousands of lives and contributing significantly to the nation's growth.
Seeto Kui embarks on his journey from Canton, China, arriving in Rabaul, East New Britain at the age of 13. Starting as a tailor, his early experiences lay the foundation for future entrepreneurial endeavors.
After accumulating sufficient savings, Seeto Kui returns to China, marries, and then relocates back to Salamaua, Morobe. Here, he manages a trade store, gaining invaluable experience in business management.
James Seeto, the first son of Seeto Kui, returns from boarding school in Sydney to take over the family trade store following his father's illness. His leadership marks the beginning of significant expansion.
Seeto Kui passes away, leaving behind a thriving business. James, along with his brothers Robert, Ronald, and Danny, expand the company into wholesale, distribution, and various sectors including plumbing, hardware, and stationery.
The Seeto Kui Organisation acquires Mainland Plumbing & Hardware Supplies (N.G.) Limited and Bowmans – Lae, further solidifying its presence in the hardware and construction industries.
The Seeto Kui Group of Companies undergoes a significant amalgamation, resulting in the formation of Seeto Kui (Holdings) Ltd. This strategic move enhances the company's operational efficiency and market reach.
With nearly 1000 employees, Seeto Kui (Holdings) Ltd. operates across Papua New Guinea, offering a diverse range of products and services including groceries, hardware, construction materials, and office supplies.
Founded by Seeto Kui in war-torn Lae with just 100 Australian Pounds, our company has blossomed into a multi-million Kina enterprise. Today, the Seeto Kui Organisation employs nearly 1,000 people and supplies a wide range of products across Papua New Guinea, including groceries, hardware, construction materials, and office essentials.
Seeto Kui journeyed from Canton, China, to Rabaul in 1914, eventually settling in Salamaua as a trade store manager. His dedication laid the foundation for the company’s expansion. In 1952, his son James E. Seeto took over the business, playing a pivotal role in both community development and company growth. Alongside his brothers Robert, Ronald, and Danny, James diversified the business, establishing multiple branches and entering new markets throughout Papua New Guinea.
Under James Seeto's leadership, the company not only thrived commercially but also made significant contributions to the local community. His active involvement in various committees and organisations, along with the accolades he received, highlight the company's commitment to societal development and community well-being.
Looking ahead, Seeto Kui (Holdings) Ltd. aims to continue its legacy of growth and community investment. With a focus on sustainability and innovation, we plan to expand our services, enhance training facilities, and invest in new markets to ensure long-term success and contribute to the development of Papua New Guinea.
Our vision includes expanding our portfolio with internationally-recognized brands, enhancing our training programs to develop the workforce, and maintaining our commitment to reinvest in the local community. The establishment of the Food Mart supermarket is a recent example of our dedication to local investment. As we move forward, we strive to uphold the values of integrity and honor that have been the cornerstone of our success.
By leveraging our extensive experience and strong market presence, Seeto Kui (Holdings) Ltd. is poised to explore new opportunities, embrace technological advancements, and foster sustainable practices that benefit both the company and the communities we serve.
James Seeto was honored with an MBE in 1980 for his significant contributions to the community.
Recognitions received by James Seeto in 2006 for his outstanding service and dedication.
From a single trade store to employing nearly 1000 individuals across Papua New Guinea.
In 2005, Seeto Kui (Holdings) Ltd. undertook a pivotal strategic amalgamation, uniting its diverse subsidiaries under a unified holding structure. This consolidation integrated key sectors such as wholesale, distribution, plumbing, hardware, and stationery, streamlining operations and enhancing overall efficiency.
The primary goal was to create a cohesive and resilient organization capable of navigating Papua New Guinea’s dynamic market landscape. By eliminating redundancies and optimizing resource allocation, the amalgamation fostered seamless collaboration across departments, resulting in improved operational efficiencies and strengthened financial stability.
This strategic move empowered Seeto Kui to respond swiftly to market changes, leverage economies of scale, and bolster its competitive edge. Additionally, the unified structure facilitated better investment in innovation and expansion initiatives, positioning the company for sustained growth and market leadership.
Today, Seeto Kui (Holdings) Ltd. stands as a testament to strategic consolidation, embodying resilience and a forward-thinking vision, ensuring its leadership in the industry and positive contributions to the communities it serves.
James Seeto has been the driving force behind Seeto Kui (Holdings) Ltd. since 1952. Taking over the family trade store during a challenging period, James spearheaded significant expansions and diversifications, laying the foundation for the company's multi-million Kina enterprise.
Under James's visionary leadership, the company expanded into wholesale, distribution, plumbing, hardware, and stationery sectors, significantly enhancing its market presence in Papua New Guinea. His commitment to community development was evident through numerous initiatives aimed at improving local infrastructure and providing employment opportunities.
James's contributions were recognized with prestigious honors, including the Member of the Order of the British Empire (MBE) in 1980 and the Civil Service Medal (CSM) alongside the PNG Anniversary Medal in 2006. These accolades reflect his unwavering dedication to both the company and the community.
Robert Seeto has been instrumental in steering Seeto Kui (Holdings) Ltd. towards sustained growth and operational excellence. His strategic innovations and expertise in logistics have been pivotal in the company's diversification into new sectors.
Robert's keen eye for market opportunities facilitated the seamless expansion into plumbing and hardware industries, solidifying the company's footprint in Papua New Guinea's competitive landscape. His emphasis on sustainable practices and eco-friendly sourcing has positioned the company as a responsible industry leader.
Beyond his operational contributions, Robert has been a mentor to emerging entrepreneurs, fostering a culture of continuous learning and professional development within the organization. His leadership ensures that Seeto Kui (Holdings) Ltd. remains resilient, innovative, and committed to societal advancement.
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Discover our diverse portfolio serving a wide range of markets across PNG.
Plumbing supplies, hardware, and building materials.
Electrical fittings and equipment for all sectors.
Construction materials, tools, and hardware essentials.
A retail experience offering variety and value.
Specialty cold storage solutions and frozen goods.
Convenient outlets for everyday essentials.
Flagship supermarket: fresh produce, groceries, dining.
Reliable LPG distribution and solutions.
MyNet ISP delivers reliable internet services with high-speed connectivity through fiber, wireless, and 4G technologies, ensuring seamless solutions for residential and business customers.
Pharmaceuticals, health, and wellness products.
Office supplies, stationery, and educational materials.
Strategic investments reflecting our long-term vision and commitment to Papua New Guinea's growth and diversification.
Investing in commercial and residential properties to strengthen PNG’s infrastructure.
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Streamlining supply chains for efficient nationwide delivery.
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Promoting local sourcing and sustainable farming practices for long-term growth.
Read MoreStay updated with our latest expansions and community engagements.
As a leading business in Papua New Guinea, we are committed to creating a brighter future for local communities. Through sustainable practices, education initiatives, cultural preservation, health programs, and active community engagement — especially during challenging periods like the COVID-19 pandemic — we aim to support and empower Papua New Guineans for generations to come.
Adopting eco-friendly practices, reducing waste, and minimizing our carbon footprint to ensure a healthier environment for PNG's future.
Offering scholarships, in-house training, and skill development programs to empower the next generation of Papua New Guinean leaders.
Supporting local charities, healthcare initiatives, and disaster relief efforts through volunteerism and donations.
Honoring local traditions, heritage sites, and artisanal crafts to maintain cultural identity, pride, and continuity for all Papua New Guineans.
Have questions or need more information? We’d love to hear from you.